Braight’s Conversion Scoring application has been developed with the purpose of increasing the performance of cross-selling and up-selling efforts of products and services. The application of this solution allows our clients to use their resources more efficiently to boost sales-related KPIs of their products and services.
Our AI predictive system seamlessly runs an analysis of our client’s customers online behavior over the past 12 months. The end result will be a predictive scoring model that determines the likelihood of each customer converting to a product offering.
BENEFITS OF BRAIGHTSCORES'
CONVERSION USE CASE
CROSS-SELLING
Predictive product recommendations
Product bundles offering
UP-SELLING
Tailored up-sell incentives
Accurate up-sell opportunity identification
TARGETING HIGH-QUALITY LEADS
Identify high-engagement customers