PREDICTIVE CHURN SCORING

Braight’s Churn Scoring application has been developed with the purpose of decreasing attrition rates of our clients. The application of this solution allows our clients to efficiently increase their customer’s lifetime value.

Our AI predictive system seamlessly runs an analysis of our client’s customers online behavior over the past 12 months. The end result will be a predictive scoring model that determines, in real-time, the likelihood of each customer to churn at a given period in time.

BENEFITS OF BRAIGHTSCORES
RETENTION USE CASE

CUSTOMER LIFETIME VALUE

Identify high-value customers

Optimize customer acqusition strategies

REAL-TIME CHURN IDENTIFICATION

Proactive retention

Reduce customer churn rates

TARGETED COMMUNICATIONS

Enhance win-back campaigns

Improve communication effectiveness