Conversion Score

Braight’s Conversion Score application has been developed with the purpose of increasing the performance of your cross-selling efforts of products and services. The application of this solution will allow your company to use your resources more efficiently while increasing the sales-related KPIs of your products and services.

Our AI predictive system will seamlessly run an analysis of your customer’s online behavior over the past 12 months. The end result will be a score representing customer priority as our AI predictive system determines the likelihood of each customer converting to a product offering.

CONVERSION SCORE BENEFITS

INCREASE CONVERSION RATES

INCREASE CUSTOMER LIFETIME VALUE

TARGET HIGH-QUALITY LEADS

FEATURES

PRIORITY-BASED SCORE

The score provided will let you know which customers to prioritize and address first

A more efficient usage of resources for cross-selling efforts

PERSONALIZE OFFERINGS

Accionable behavioral insights on each customer or segment are made available to your business

Personalize offering communications based on insights to increase conversion probability

PERSONALIZED AND UNIQUE

The application can be tailored to any product that is offered by your business such as insurance, mortgages, loans, cards, accounts, and among others

Each scoring model is unique as it IS developed based on your business needs and client data